For Notre Dame–Cathedral Latin’s Annual Giving Day, Video Department produced a two-part video campaign built to spark generosity and school pride. The first release, a reverent teaser announcing the start of donations, earned more than 15,000 organic views across Meta within ten days. The second, filmed the same day, delivered an energetic, athletics-driven close to the campaign. Capturing two contrasting tones in a single shoot was a creative challenge, but the final pieces highlighted the scale of Notre Dame Schools’ campus and the strength of its community while remaining consistent and authentic.
★★★★★
“Working with Video Department was an easy and seamless process. They were able to help us tell our story to our donors, alumni, families, and friends in two different ways with a single day of filming. Our videos helped inspire our Notre Dame Schools Community to “start the ripple” and give in support of our three schools leading to the most successful Giving Day on record, raising over $451,000!”
– Courtney Bacik (Donor Engagement & Annual Giving Coordinator)
Need a campaign that delivers range without sacrificing cohesion? We can create one that engages your audience from the first frame to the last.
